Ilya Sutskever: The brain behind ChatGPT
Ilya Sutskever's passion for AI has driven his groundbreaking research, shaping the field of deep learning and machine learning.
Everything Multifamily Needs to Know About SMS Compliance
SMS marketing is a powerful but compliance-heavy channel to engage with your prospects and residents. It is important to ensure that your text messages are compliant with laws and regulations.
Multifamily lead nurturing: The Power of SMS
Two-thirds of US consumers today prefer companies that offer messaging as a communication channel. Including SMS in your multifamily nurturing strategy is a convenient and popular way to engage with prospects.
Branding your multifamily emails: Everything you need to know
Your property brand guide must be followed across all your marketing collateral, including your emails. This is an excellent way to build trust among your prospects and residents, which leads to long-term relationships.
Crafting Subject Lines that Prospects Open
Short, creative, and attention-grabbing subject lines encourage the prospects to open the emails bringing them a step closer to scheduling tours.
Multifamily Lead Nurturing: Anatomy of an Email
To effectively nurture your multifamily leads, you need to know the anatomy of a perfect nurture email that gets prospects to schedule a tour.
The World of Multifamily: A Marketer's Guide To Fair Housing Compliance
The Fair Housing Act has incredibly stringent and extensive requirements, which is why Fair Housing issues and violations are more common than you may think. If you are a marketer in the multifamily industry, you need to be aware of your responsibilities under the Fair Housing Act.
The Impact of Tour Scheduler on Agent Workload: An Analysis
What difference does a tour scheduler make to the agent workload? We share the insights from Hyly.AI Data Science Team's study on touring data.