Helping Marketers Modernize Multifamily using Humans+AI Journeys

More from Journey Matters

May
16
AI vs. ML vs. Generative AI: Basics

AI vs. ML vs. Generative AI: Basics

While all three terms-Artificial Intelligence (AI), Machine Learning (ML), and Generative AI (GenAI), might seem interchangeable, they actually refer to different aspects of technology.
4 min read
Apr
25

How AI-Powered Alerts Can Fill Your Units Faster?

Embracing the power of automation not only ensures your property remains top-of-mind but also significantly boosts occupancy rates by turning potential interests into secured commitments.
3 min read
Apr
11
How to revive dormant prospects?

How to Light Up Dormant Multifamily Prospects?

Reviving a dormant lead is 5x more cost-effective than finding a new one. These five compelling tactics help to re-engage and reignite their interest.
2 min read
Mar
28
5 Things Automation Does That Can Significantly Lift Your Referral Numbers

5 Things Automation Does That Can Significantly Lift Your Referral Numbers

Referrals in the multifamily housing sector have a tried and true legacy, but it's time we modernize the mechanisms that drive them.
2 min read
Mar
12
Why Prospects Leave Without Booking a Tour and How to Stop Them?

Why Prospects Leave Without Booking a Tour and How to Stop Them?

Despite the fact that you have invested heavily in a broad range of tour options, a significant portion of your prospects are deterred from scheduling. The main reason? Scattered tour options!
3 min read
Feb
15
Why Are 50% of Multifamily Professionals Banking on AI for Better Follow-ups?

Why Are 50% of Multifamily Professionals Banking on AI for Better Follow-ups?

One of our recent polls revealed this key insight, which underscores a prevalent issue: agents often lack the time for consistent, effective follow-ups, leading to lost leasing opportunities.
3 min read
Feb
01
Improve Lead-to-Tour Conversions with this Automated Email Strategy

Improve Lead-to-Tour Conversions with this Automated Email Strategy

The goal is twofold: Turn high-value leads into scheduled tours and make sure they show up. A well-crafted automated email strategy is the answer.
4 min read
Jan
16
Drive Prospects from Interest to Lease: A Four-Step Email Guide

Drive Prospects from Interest to Lease: A Four-Step Email Guide

Your email outreach can turn inquiries into signed leases—when automated strategically. A unified automated process to deliver consistent & timely communication at every step of the prospect journey is the key to doing that.
3 min read
May
04
The parable of paperclip maximizer is a thought experiment about artificial general intelligece

A Visual Parable of Paperclip AI

The paperclip maximizer thought experiment by Nick Bostrum shows what happens when Artificial General Intelligence is unaligned with human values. Explore this fascinating parable in a visual form.
2 min read
Apr
25
Sarah is a scientific marketer who decides to conduct A/B testing to determine which ILS was performing better.

Why Should Marketers Think Like Scientists?

For years, marketers have relied on their intuition to make decisions. In a data-driven world, they need to think scientifically to implement successful marketing strategies and make better decisions.
5 min read