More from Journey Matters
Mar
21
Introduction to Multifamily CDP: Unlock the True Value of Data
A CDP can help unlock the true value of multifamily data. By bringing together data from disparate sources, CDP provides a unified view of customer data that can be used to drive insights and actions.
4 min read
Mar
14
Resident Events: How to Improve Attendance and Resident Retention?
A Humans + AI approach to event marketing increases event attendance and resident retention through automated RSVPs, waitlists, email reminders, QR code attendance tracking, and easy-to-resend invites.
5 min read
Feb
21
Open House: How to Increase Attendance and Gain Quality Prospects?
Hosting open houses lets you expose your lease-up property to potential residents. But you will get results only when you drive high attendance.
5 min read
Feb
14
The Timeless Apple Marketing Philosophy
For decades, Apple has been a source of inspiration for many individuals and businesses.
In Steve Jobs's biography [1] by
4 min read
Jan
31
An Introductory Guide to Increasing Multifamily Event Attendance
The current multifamily event marketing strategy fails to drive attendance. A Humans + AI event journey can boost attendance, retain residents and acquire more prospects.
6 min read
Jan
19
The 7 Generations: What do we know about them?
A Humans + AI attempt to understand the characteristic behaviors of the 7 generations and how their experiences shaped their values.
9 min read
Jan
17
Ilya Sutskever: The brain behind ChatGPT
Ilya Sutskever's passion for AI has driven his groundbreaking research, shaping the field of deep learning and machine learning.
9 min read
Jan
05
How Nike tells stories?
Nike has set the bar high when it comes to storytelling. But it's not just any storytelling; it's storytelling that subtly but effectively promotes the emotional benefits of Nike's products.
5 min read
Jan
03
Everything Multifamily Needs to Know About SMS Compliance
SMS marketing is a powerful but compliance-heavy channel to engage with your prospects and residents. It is important to ensure that your text messages are compliant with laws and regulations.
7 min read
Dec
20
Multifamily lead nurturing: The Power of SMS
Two-thirds of US consumers today prefer companies that offer messaging as a communication channel. Including SMS in your multifamily nurturing strategy is a convenient and popular way to engage with prospects.
4 min read