More from Journey Matters

Nov
18
The world of Multifamily: A Marketer's Guide To Fair Housing Compliance

The World of Multifamily: A Marketer's Guide To Fair Housing Compliance

The Fair Housing Act has incredibly stringent and extensive requirements, which is why Fair Housing issues and violations are more common than you may think. If you are a marketer in the multifamily industry, you need to be aware of your responsibilities under the Fair Housing Act.
5 min read
Nov
17
How does a tour scheduler help reduce the agent workload?

The Impact of Tour Scheduler on Agent Workload: An Analysis

What difference does a tour scheduler make to the agent workload? We share the insights from Hyly.AI Data Science Team's study on touring data.
1 min read
Nov
15
Image show two scenarios - first is a human building a lego tower alone and the second shows a human and AIs building it

Redesigning Multifamily Workflows: A Humans + AI Strategy

Current multifamily workflows weren't design to solve challenges that the industry faces today. Presenting a Humans + AI approach to designing workflows that combines the best of human relationships and automation.
1 min read
Nov
11
Multifamily lead nurturing: the miracle hour

Multifamily Lead Nurturing: 0th-Hour — The “Miracle Hour”

Summary In multifamily lead nurturing, the emails sent in the 0th-Hour get the highest number of tours scheduled.  But, more
4 min read
Nov
10
Best Send Time: Resident e-blasts

Best Send Time: Resident e-blasts

For this issue of #FileThisFact, we bring you the best send time for multifamily resident e-blasts. The findings are based
Nov
08
Henry Ford quote 'success lies in the ability to see things from another person’s point of view as well as your own'

Empathetic Marketing: Customers First, Always

Empathetic marketing is about connecting with your customers. The goal is to strengthen the relationship between your brand and the customer. There are three core ways to achieve this.
2 min read
Nov
04
The hero image of article showing a map of 5 lessons and highlighting current lesson about prospects and residents.

The World of Multifamily : Prospect & Residents

Lesson 3: Prospects and Residents Summary At some point in our lives, we have all been a prospect or a
7 min read
Nov
03
The best time to send prospect eblasts in Saturday at 7pm

Best Send Time: Prospect e-blasts

Have you always wondered about the best time to send your prospect e-blasts? Well, no more leaving your marketing campaigns to chance. Time them perfectly with data backed insights and get the maximum impact.
Nov
01
Learn to simplify complexity in the Indra Nooyi style

Simplifying Complexity: The Indra Nooyi Way

How Indra Nooyi simplifies the complex Indra Nooyi, the former CEO of PepsiCo, is known for her transformational leadership and
2 min read
Oct
28
Multifamily Lead Nurturing 101-The Winning Nurturing Sequence

Multifamily Lead Nurturing 101: The Sequence

The winning lead nurturing sequence Summary Multifamily marketers need to build effective nurturing campaigns by aligning them to the prospect’
5 min read